It’s not that hard to start a travel blog, especially for those who know how to set up a page online. However, with all the blogs out there, one might find it challenging to stand out. More than the cool photos and awe-inspiring social media posts, travel blogger Jessica Leonard makes it a point to immerse in the culture of the countries she visits. As someone who truly finds happiness in traveling, the blogger wants to share, the blogger wants to share a simple guide to starting a travel blog.
Think of an audience
When Jessica Leonard writes travel blogs, she doesn’t just think of the people she knows. She also considers travelers who might be interested in history and culture. She also makes it a point to share tips and hacks with people who want to explore the world on a budget. Those who wish to have a travel blog should imagine the person they want to reach. Are these people parents who want to make memories with children? Are the readers young professionals looking to treat themselves to vacation overseas? Having someone in mind will let a blogger tell their stories in a relatable way.
Collect photos and videos
According to Jessica Leonard, travel blogs are meant to have great photos and videos. While some bloggers choose one or two amazing images to capture the reader’s attention, others enjoy uploading albums and videos of their trips. Whatever the preference maybe, the most important thing is for the visuals to capture the wonderful things about the trip.
Share personal stories and tips
Writing about personal experiences on the road allows a travel blogger to relate to their audiences. Jessica Leonard says that recollections, funny episodes, and even reflections are an excellent way to process one’s travels. For the experienced traveler, it’s not just about crossing out an item from the bucket list. Traveling is about embracing the unfamiliar. It can also be about exploring one’s capabilities and independence. Whether a person will be traveling alone or with a group, reading about another person’s adventures will inspire them to take on the world.
Jessica Leonard 